"I feel lost. I don't know where to begin."
How many times have you said it to yourself?
Probably, many times – if this describes you.
You find yourself saying....
"I NEED TO LEARN NEW THINGS, BUT I DON'T KNOW WHERE TO FOCUS."
You have different interests, nobody is predominant, and you don't really feel good about something, but you know you cannot do everything.
"I FEEL LIKE I DON'T HAVE TIME FOR ANYTHING!"
You don't manage to find the time to focus on taking steps, big or small. You feel constantly mentally and physically exhausted.
"I'M AFRAID I WON'T MAKE IT"
You’re afraid you won’t be able to have the same lifestyle, you seem to put everything at risk, and this thought makes you feel uncomfortable.
"I JUST KNOW WHERE I AM IS NOT WHERE I WANT TO BE."
You feel you have much to offer, and your current work environment suppresses you.
"I LOST MY WAY, I DON'T KNOW WHERE TO BEGIN."
You want to be creative, take risks, and embody empowerment. Everyone around you seems to know exactly what they want to do, and you're still in the same situation over again.
"MAYBE I'M JUST LAZY"
You're starting to see yourself as someone who just dreams big and acts little. You start believing that you don't want to make a change.
Then, I started connecting with other professionals and met my coach, John Guanci. I started to believe I had something to give to others. I work on myself even more, I study, and moreover, I practice. I started working 1:1 with international people in Berlin, and then I created my coaching business 100% online, working with beautiful clients around the world.
I've been doing full-time coaching since 2019, starting as a Career Coach and becoming a Business Coach. I call myself Pure Coach because I'm not here to give you any advice, shortcuts, or even "proven strategies" on how you can start and grow your business. I now live in the beautiful Lisbon, Portugal, where I feel more aligned with the culture and the energy. With my coaching, I work "on you", I coach the person, not the business. I'm here to challenge you to step out of your regular way of doing things to create something different, extraordinary, and authentic, where you can express yourself at your highest capacity. I create coaching relationships where I'm fully committed to doing my best, and so you do.
I get it. Because I was you...
Here's me, not at my worst moment. I've relocated to Berlin, Germany, from Italy. I left my corporate job and my apartment in lovely Verona to start my blog from my laptop in an Airbnb bed without a clue of how I can make a living, and still thinking "Maybe I should still apply for a job!"
I've been doing Personal Development since the age of 17, healing from a chronic illness, and working on my mindset, energy, and spiritual connection to the source. I felt powerful but, in a way, lost. All I knew was I wanted to share my experience from working with creatives, and in HR to help others change careers, and land their personal projects, but I wasn't prepared for the business world. I was feeling alone, without any direction.
My 1:1 Coaching Pathway is a co-creation relationship for committed women and men who want to create extraordinary change in their work & business.
To reclaim clarity, growth,
and freedom!
You want to...
You're in the right place!
INTRODUCING THE PATHWAY
1-on-1 coaching relationship for taking you from where you are to where you want to be.
What we're here to do...
We'll work on unleashing your power, trusting yourself and your abilities, and knowing how to communicate them to others. Discover how to speak your truth without fear, even when there's a risk others might not like what you say. See yourself as a creator of the world around you rather than a spectator.
Together, we bring your life into the quiet space where you can hear the voice of your heart. Knowing that what you want is aligned with what is most important to you, being clear about your next step, and having the strength to take it.
Reaching your next step towards the outcome you want to see in your life not only by what you need to do, but by who you need to become to create what you desire.
This is for you,
You're smart. You're open-heart. You don't need help. You want help. You're ready to listen more yourself.
Working Together
What are my clients saying?
Mentor, Coach & Founder of @vadolibera
I learned what it means how to feel free for the first time
I met Patrizia a little over a year ago, at a time in my life when I knew I wanted to change, but at the same time, I was blocking myself! I had recently taken a leave of absence from my job, and I kept asking myself how I would fill my days, but above all, I kept repeating to myself that I only had 6 months (the length of my leave of absence) to decide what I would do with myself! A puzzle of my life. I unwrapped it, opened the box, and turned the pieces over on the table, but I didn't know where to start! And one fine day, she arrived, Patrizia! Before meeting her, I hadn't understood that before beginning to put the pieces in their place, I would have to choose what I wanted that puzzle to look like! And yes, until that moment, I had forbidden myself to choose the life I wanted to live, but above all, to believe that life was possible! The journey 1:1 together has been Rich, and I feel genuinely ENRICHED. She walked with me on my journey into the past, which was necessary to heal some wounds, learn to forgive, and forgive myself for letting go! With her, I realized that the future is built in the present, and we can create it! I learned to love myself more, listen to myself, and nurture my desires, and I discovered what is truly important to me. I began to look at myself and to detach myself from what I saw of myself through the eyes of others. Patrizia taught me to draw value from the judgment of others, to detach myself from the idea that people had of me, and finally choose who I wanted to be! With her, I learned for the first time to feel free; from that feeling, my project "VadoLibera" was born! Patrizia is much more than a Coach, a Career Coach, or a Business Coach. She was and is my first Ally. She does it with delicacy, sensitivity, respect, trust, and Love—the love she can share and express with her clients. And I am grateful for having met her. Together with Patrizia, my life puzzle is taking shape!
Working together from 2020 to 2024. The Coaching Path led Ilaria Ianni to create Vadolibera, a company for women's empowerment, with in-person retreats for women cycling together along Europe, specifically in the Canary Islands, the Balearic Islands, and all over Italy.
Job Coach & Business English Coach giulia-celli-english-
Seeing myself as a creator of my life
I reached out to Patrizia because I felt deeply unhappy and disconnected from most areas of my life, especially my professional one. Years ago, I became obsessed with working for prestigious multinational firms abroad and climbing the corporate ladder. My sense of worth and success became entirely tied to this single goal. The problem? When I finally achieved it, I felt frustrated and misaligned. Worse, I felt "guilty" because I worked so hard and changed my life around for something that, deep down, was making me unhappy. Working for smaller businesses didn’t improve things either. A recurring theme in my reflections about my job at the time was the word "meaningless. When I started working with Patrizia, I wasn’t sure what needed fixing or what my next step should be. I was also skeptical that someone could give me "answers" to my "life problems." However, I quickly learned that her role wasn’t to give me answers but to guide me in discovering them within myself. Through our 1-on-1 coaching journey, Patrizia helped me uncover where my pain was coming from and identify what truly mattered to me in order to feel more fulfilled and at peace. The work together has been instrumental in redefining my personal concept of success and reframing what I had previously seen as failures into valuable learning experiences. The most profound impact of our work was on self-worth. I learned to stop accepting thoughts or external opinions—whether from others or rooted in my past—as absolute truths. Each day, I feel like I’m getting better at embracing the idea that self-worth (or even self-love) isn’t about perfection or the absence of flaws. Instead, as I see it—using my own personal metaphor—it’s about navigating life’s challenges and curveballs with the same mindset you would have when skiing down a bumpy slope. It’s not about how often you fall, the difficulties you face, or the setbacks you encounter. What truly matters is how you ride the slope of life: with grit despite the fear, turning failures into learning opportunities, and—most importantly—loving the entire journey, both the fun and the scary parts (though that’s the hardest part). And if sometimes your grit falls short, that's ok, too. You shouldn't judge yourself for that. What matters is that you keep seeing yourself as the creator, not the victim of your life. I’ve never felt so welcomed, understood, and fully accepted by any professional I’ve worked with. If you’re looking for someone who is genuinely authentic and pure, she’s the one. We worked together from 2020 to 2021, helping Giulia Celli start her career as a freelance English teacher and then, later in 2024, as a job coach with the group coaching mastermind.
The best investments I've ever made for myself
I never knew that I needed a coach, until I met Patrizia. If I had known, I probably would not have admitted and invested in it either. My encounter with Patrizia was pure coincidence (or maybe not). It was at a time where I felt lost, feeling that something needs to change, not knowing what, how, when and where. It felt like I had lost my sense of purpose and direction. In the time we spent together (so far), which I now highlight as one of the best investments I've ever made for myself, I discovered that the most effective way to move is when you stay still, not letting your thoughts drain you and letting go of the heavy feeling that I had of always needing to be doing, thinking or achieving something. In her own words, "you don't need to do anything, stay calm and be present". To my surprise, Patrizia helped me realise that it wasn't a sense of purpose that I had lost, but the confidence in myself to do what I enjoy, to continue to grow and face challenges head on, even when I think that I don't have the necessary tools - probably because I'm comparing myself to others. Most importantly, by taking a step back, relieving myself from the self-inflicted pressure and sense of urgency, Patrizia helped me realise that I can do what I want, I can create my own path forward one little step at a time, that I am more than capable to help others, serve the community, and always create with love. Thanks to my work with Patrizia I started my own small business coaching and supporting young entrepreneurs, I made great progress in building my food forest, but most remarkable and unexpected for me, is that I am now happy and fulfilled in my career. Patrizia has helped me transform into a leader helping the community around me bring joy, purpose and effortless creativity into their work and everyday lives. Grazie Mille, Patrizia!
Working together in 2022 and 2023
Senior Sales Department & Founder of @lacortedidama
Powerful, extraordinary, intense and energetic
My journey with Patrizia? It isn't easy to enclose it in a few lines but to be concise, I would say powerful, extraordinary, intense, and energetic. Before starting, Patrizia gave me a simple premise: "Ambra, I won't tell you what to do, how or when. I will help you bring out the answers already inside you." I admit that initially, I struggled to understand these words, to imagine that everything was already inside me when I only saw much confusion, but I decided to trust her. She was, without a doubt, one of the best choices of my life! With Patrizia, we started by clarifying things: I tried to explain to her what was in my head, and thanks to her help, we translated it into a life project. Every meeting was an explosion of emotions; sometimes, it was so intense that I became more confused. In reality, it all served to distill a thousand ideas spinning in my head, keep the essential ones, and arrive at the perfect one that represented me and made me feel good about the idea of realizing it. I'm talking about a small farm among the hills of Lessinia, where animals and nature meet children to be teachers of life. Positive education is among our central values, and we don't simply visit the animals on our farm. We learn to respect them, understand their needs, and carry out activities and courses to re-learn to love nature. It's obvious to say that all this was born thanks to Patrizia, but that's precisely how it is! Although the answers were indeed all within me, I would never have seen them as achievable without her.
Working together in 2020 and 2021
Senior Product Manager& Entrepreneur www.linkedin.com/in/sebastianmayandia/
She is the whole package (deal)!
I had the opportunity to meet Patrizia after having experienced a couple of different career coaches.
During the first session with Patrizia, I realized that her way of working was completely different from what I experienced before. Her holistic approach helped me find my career path and understand my personal and professional needs and interests. She asked the right questions and gave me a different perspective to walk me through the uncertainties of finding a job. She helped me to make the career change I was looking for, landing in a tech-related company in Europe. Patrizia read the situation and pain points well, making building trust easy and letting her guide you through the process. She was always prepared, personalizing every session and showing her passion for what she does and interest in my success. I totally recommend Patrizia. She is the whole package (deal).
Working together in 2019
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